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How to Drive Marketing ROI with Interactive Events

May 29, 2008 in Marketing, Technology, Web 2.0, Viral Marketing, Technology Marketing, Media/Advertising Trends by Gordon Plutsky

This week I had the pleasure of contributing an article to the Chief Marketer web site.  The article is about using web casts to drive leads and ROI.  This is a topic quite familiar to King Fish as we manage over 250 web casts yearly for our clients.

To read the article please click here to go to the Chief Marketer site, and check out all of the great content they have on many other issues relevant to today’s marketer.


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