Where Have You Been? What Are You Doing? Got Jobs?

Missing old friends? Want invites to parties? How about offers to join dozens of new online social networks (all of which are stories in themselves)? Start blogging. Can’t say that we’ve been offered a custom media gig for The Who yet, but given the volume of contacts surfacing in the last 45 days, I’m holding-out hope.

At Think Tank, our staff and some interesting opinioned-types have been offering their thoughts on media and its many current offerings and applications. We’re in the business, and we live to challenge the status quo of media you can rent versus owning your own media channel. We call that Private Media, but what’s in a name? What Private Media does for marketers says it all, and the next 125 words is for those people who’ve checked in and want to hear about what’s new at the shop in Salem.

• Our events group just wrapped the Appreciative Inquiry conference where 500 attendees spent 3 ½ days in keynotes and workshops designed to spur positive change in the workplace. Fascinating subject, and powerful speakers. Click here to read what my fellow blogger Gordon Plutsky has to say about the event.

• Webcasts have evolved beyond straight-forward audio and video platforms; the duration is shortening, content is punchier, and other platforms are deployed that include interactive PDFs, virtual tradeshows and even more engaging uses of video. Cool and smart stuff.

• We’re currently conducting a phone and interactive survey for 100 customers of a King Fish client for a comprehensive market research project. This formidable media company has outsourced this significant custom media program to us to determine who makes the cut for an important performance-based award ceremony next quarter. Brilliant use of Private Media to maximize employee retention.

Recent King Fish acknowledgements by Entrepreneur and Inc. magazines confirm that our approach is working, and that our clients are benefiting from this fresh method of assessing business challenges. There’s the update – and onto a request: for any old contacts stopping by Think Tank, please feel free to invite me to any of the following social networks from my past:

• The guys who get 69 GTO convertibles
• Small bars/clubs where the best music still lives
• My sailing friends from PLP (1976-1979)
• A place I can lose myself laughing again with Gardner, Rich, Jamie, Jon, Woozie,  Spike and JB
• An online community for all of us tortured by my 1st grade swimming teacher.
 

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