Baby Age, a leading online retailer of juvenile products, approached King Fish Media to redesign their website in order to improve the user experience and maximize customer retention and acquisition.
In an effort to enhance search engine optimization and convert online visitors to customers, King Fish developed an easy-to-navigate website, in which a wide variety of products were displayed in a clean and uncluttered manner. King Fish worked to simplify user experience, making the process of purchasing quick, painless and easy.
After just a few months of implementation, conversions of visitors to customers increased by 34% and overall sales rose by 17%. The new design and user interface positively impacted SEO and had a dramatic and direct effect on Baby Age’s bottom line.
Awards recognize King Fish’s ability to drives sales and profits for clients.
Gordon Plutsky writes on iMedia Connection about using the right content for each platform.