BBVA Compass Bank
BBVA Compass
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BBVA Compass Bank

BBVA Compass Bank turned to King Fish for a variety of content solutions aimed at different constituents.

Compass on Business and Blueprint are targeted at small business banking customers to position the bank as a thought leader. King Fish also produced Adalante and “everyday,” a magazine and e-newsletter, respectively, for internal employees. KFM also created an internal site — Mosaic to profile employees’ ad build community within the bank. BBVA Compass has made internal communications a priority to ensure that all internal stakeholders and customer-facing employees are well informed with the latest news about the bank.

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Comprehensive case study looking at BBVA Compass’s external and internal communication efforts.

B2B Magazine Case Study on BBVA Compass Blueprint Magazine

B2B Magazine writes about King Fish produced Blueprint Magazine, a thought leadership publication for the bank’s leading customers.