King Fish Media
  • Our Company
    • Own Your Own Media Channel
    • About Us
    • Our Approach
    • Our Team
    • Content Strategy Team
    • Clients
  • Capabilities
    • Brand Development and Management
    • Content Development
    • Custom Publishing
    • Interactive/Social Media
    • Mobile Marketing
    • Webcasting/Video
    • Corporate Events
    • Market Research & Analytics
  • Our Work
    • Albertsons
    • Baby Age
    • Bank of America
    • BBVA Compass Bank
    • David’s Bridal
    • Flat World Knowledge
    • Keurig
    • Nuance
    • Source Media
    • Stop and Shop
    • Trend Micro
    • Verizon
    • Zappos
  • Marketing Resource Center
    • Research
    • E-Books/Case Studies
    • Bylines/Articles
    • Kings Of Content Podcast
  • Recognition
    • In the News
    • Press Releases
    • Bylines/Speaking
    • Awards
  • Blog
    • What is ThinkTank
    • Topic
    • Authors
    • Blog Roll
    • Archive
  • Contact Us
    • Locations/Directions
    • Careers

Marketing Resource Center

  • Research
  • E-Books/Case Studies
  • Bylines/Articles
  • Kings of Content Podcast

E-Books

  1. How to Choose the Right Marketing Agency E-book

    How to Choose the Right Marketing Agency

    This eBook will explain the roles of agencies in delivering distinct pieces of the marketing value chain and will examine how marketers can integrate these pieces most effectively to deliver optimal results.
  2. How to Choose the Right Marketing Agency E-book

    The Right Content at the Right Time

    The challenge for marketers is how to deliver the right content, at the right time, through the right channel to generate real returns. This eBook examines content-based integrated programs from a purchase cycle perspective, as well as the role that analytics play in producing results.

Case Studies

  1. Zappos Case Study

    Zappos

    King Fish helped the online retailer use storytelling through custom catalogs to bring the Zappos culture and lifestyle to print. The net result was very positive ROI from new and reactivated customers.
  2. On Wall Street Case Study

    On Wall Street

    King Fish launches a media channel for a top client to acquire and retain customers, utilizing a multi-platform approach that leverages live events and primary market research.
  3. BBVA Compass Case Study

    BBVA

    A financial institution positions itself globally and locally with a variety of print and digital media.

 

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© 2012