Salem, MA, May 17, 2007 – King Fish Media™, the leading Private Media™ marketing solutions company, today announced two promotions. Brad Ketchum has become Vice President, Sales and Heather Austin is now Senior Graphic Designer. These promotions highlight King Fish Media’s rapid growth over the past year, and the need to have dedicated personnel that provide targeted strategy and content that fit the needs of their custom media clients.
As Vice President Sales, Ketchum will now have management responsibilities associated with King Fish events and will also provide cross platform account management with major clients.
Ketchum has been with King Fish Media for more than four years. Previously, he was Vice President of Fast Company and Inc.Magazines’ Business Resources Group; a division of G&J USA Publishing. Ketchum spent more than eight years at Inc. building custom communications programs for Fortune 1000 clients.
“Brad’s new position recognizes four years of steady sales successes. As multi-platform private media solutions become more complex, it is more important than ever to have an experienced professional like Brad leading the charge with our clients,” said King Fish Media’s President, Cameron Brown. “Brad’s background and expertise in small business, financial services and custom events is a great benefit to our clients in those fast growing markets”
As Senior Graphic Designer, Austin is responsible for the design of several of the company’s client’s private media solutions across multiple platforms – print, interactive and events. Austin will continue to work on the evolution of the King Fish brand and was part of the design team behind the re-launch of kingfishmedia.com. The new website has improved navigation and usability in addition to an updated gallery of private media marketing solution the company has created for its clients. The website also contains a resource center for media and marketing professionals to keep ahead of trends in the industry.
Austin joined King Fish Media in 2005. Prior to King Fish, Austin was a graphic designer at Pohly Company in Boston.
“Heather’s ability to understand and translate marketing objectives to smart, compelling creative executions continues to evolve and impress. She has applied her process-design across business-to-business and business-to-consumer campaigns with high degree of confidence and success,” said Scott Berkley, Creative Services Director at King Fish Media. “In this new position, Heather is taking a broader role in the overall creative direction of King Fish Media’s solutions and over our design studio operations.”
About King Fish Media
King Fish Media TM is the leading Private MediaT marketing solutions company delivering
custom programs designed to spur relationship marketing, customer retention, and qualified lead
development through its award-winning, design-rich Private Media solutions which can range
from award winning custom media (print and interactive), web casts, face-to-face events and
research.
Founded in 2001, King Fish has a proven track record for creating innovative custom marketing
solutions for a diverse base of clients, spanning a variety of industries - both business to
business and business to consumer. Visit www.kingfishmedia.com to view samples of electronic
and print work executed for Albertsons, ATG, Bank of America, Cendant, CMP Technology,
Compass Bank, Garlinghouse, New England Cord Blood Bank, Nuance, PC Connection,
SCORE, SunTrust, and Verizon, along with many others.
As media and marketing best practices evolve, King Fish leads the way with their customized
marketing strategies, creative media platforms and award-winning customer publications and
services. Recent awards include Fastest Growing Company by the Boston Business Journal,
CPC Gold Pearl Award, the Society of Illustrators, the Hatch Award and three Print Excellence
and Knowledge (PEAK) awards from Print Solutions Magazine.