Gordon Plutsky - Director of Marketing & Research

Gordon Plutsky, Director of Marketing and Research, King Fish Media

 

Gordon has been successfully helping companies drive sales with marketing solutions for over two decades.  He writes and edits the King Fish Think Tank blog and is a guest contributor to several marketing web sites, blogs and conferences. 

 

At King Fish, Gordon works with clients on the strategic marketing objectives of their custom media programs, in addition to creating audience development and market research/analytics solutions. Gordon is also responsible for the King Fish brand, marketing and public relations.

 

Previously, he was Group Marketing Director for the CMP Channel Group (now Everything Channel), responsible for marketing CRN, VARBusiness, channelweb.com, face to face events and webcasts.   Prior to CMP, Gordon was Executive Director of Marketing at Ziff Davis Media, where he headed the marketing and research function of PC Magazine, eWeek, and Smart Business.  Earlier at Ziff Davis, he was the Marketing and Research Director of PC Magazine and managed market research for PCWeek.

 

Gordon has a B.S from the University at Albany, an MBA from Northeastern University and completed Stanford Business School’s executive program in marketing.

 

Gordon lives with his wife north of Boston. Outside the office he is into Cross fit training, politics and history, cooking and following the New York Mets and Jets from Massachusetts.

 

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