Our methods are media type agnostic with capability and expertise across all platforms. We have no vested interest in any legacy brand or advertising – what matters is reaching your targets in their most relied upon environments.
Most of our solutions rely on the creation of high quality original content to build trust and affinity among customers. We use storytelling techniques to inspire, enthuse and lead to action. Storytelling is an engaging and immersive way of understanding content that creates an emotional connection.
We have a team of content strategists who are subject matter experts with deep experience in several verticals and combine expertise with writing and journalistic skill.
Our key differentiator is a database of over 300 subject matter experts who have been fully vetted and can create content across a variety of mediums and platforms.
At the beginning of every client engagement we agree upon the key outcomes and measures that will make the program a success. We will work with the client to create or support the analytics needed to measure the program.